1. Outdated Design That Feels Stale

Looks matter. If your website looks like it’s stuck in 2012, visitors will question whether your business is still active. They’ll wonder if you’re keeping up with the times—or if you're cutting corners in other areas too.

• Visual clutter, outdated fonts, or outdated animations scream “neglect.”
• Long blocks of text with no formatting make people bounce fast.
• Sites that don’t align with your current branding create confusion and distrust.

Fix this by investing in a clean, modern design that reflects your current business—and shows customers you’re serious. Need a simple refresh? Check out our front-end design services for a fast, affordable upgrade.

2. Confusing Navigation or Buried Info

If your visitors can't find what they’re looking for in two clicks, they’ll leave. It's that simple.

• Too many dropdowns? Poor labeling? Hidden key pages?
• Don’t bury your services, pricing, or contact info deep in the site.

Keep navigation short and clear. Group similar pages under obvious headings. Make your contact information accessible from every page. Every second a visitor spends confused is a second closer to them hitting the back button.

3. Poor Mobile Experience

Mobile traffic now makes up more than half of all web visits. If your site doesn’t look and work great on phones, you’re losing leads—period.

• Tiny buttons, broken layouts, and zooming nightmares are big turnoffs.
• Slow load times on mobile can tank your search rankings and annoy users.

Test your site on your own phone. Better yet, ask someone else to. Can they easily contact you, find your services, or understand what you do within seconds?

We make mobile-friendly websites the standard—because they are.

4. No Clear Call to Action (CTA)

A website without a goal is like a salesperson who forgets to ask for the sale. Are you telling your visitors what you want them to do?

• Missing “Book Now,” “Call Today,” or “Request a Quote” buttons?
• Generic CTAs like “Learn More” don’t always motivate action.

Give your site a purpose. Whether it’s booking a project, calling your office, or filling out a form—make the next step crystal clear. Place CTAs consistently across your pages, especially above the fold.

5. Missing or Hard-to-Find Contact Info

If a customer wants to reach out and can’t find your phone number or email within seconds, you’ve lost them. Bonus points if your address, hours, and social links are up-to-date too.

• Put contact details in the footer and your header if possible.
• Add a dedicated contact page with a simple form, map, and direct links.

Don’t make people hunt to connect with you. Make it easy—and they will.

Bonus: DIY Sites Often Lead to These Problems

Platforms like Wix and Squarespace seem simple—until you run into mobile layout bugs, SEO issues, or confusing navigation. Many small business owners come to us after spending hours on DIY builds that still don’t convert.

If you’re stuck in a DIY loop or burned by past agencies, let’s talk. At FiveFold Designs, we specialize in no-fluff, functional websites for hardworking businesses—built fast and built right.

Final Thoughts: Fix the Red Flags, Win Back Customers

Your website should be working just as hard as you are. If it’s not, it’s time to fix it. Prioritize clarity, speed, and mobile usability—and don’t let your site send the wrong message.

Want a second opinion? Reach out for a free homepage audit. We’ll point out red flags and show you how easy it is to clean them up.