Blog Strategy for Non-Writers: How to Create Content Without Being a Wordsmith

  • August 10, 2024
  • 5 mins read
Marketing

Tags: marketing;content-strategy;blogging;ai-tools;non-writers

Blog Strategy for Non-Writers: How to Create Content Without Being a Wordsmith

Summary

Think blogging is only for professional writers? Think again. This post offers a simple strategy for small business owners and non-writers to publish blog content that drives traffic and builds credibility. From AI tools to voice-to-text and interview-style content, you’ll learn practical ways to blog consistently—even if writing isn’t your thing.


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1. Start With What You Know

Write what you're already explaining to customers—FAQs, how-to guides, or behind-the-scenes looks. If you can say it, you can blog it.

2. Use Voice-to-Text or Dictation

Talking is easier than typing. Try Google Docs voice typing, Apple Notes, or Otter.ai to transcribe your thoughts and edit from there.

3. Try an Interview Format

Let someone ask you 3–5 questions about your service. Record it and turn the answers into a blog post. It’s casual, natural, and fast.

4. Use AI to Help (But Don’t Let It Run Wild)

Tools like ChatGPT and Jasper can help outline, rewrite, and edit content. You still need your voice, but AI gets rid of the blank page problem.

5. Keep It Short and Simple

400–800 words is often enough. Short paragraphs, bullet points, and a clear CTA are better than long-winded posts.

6. Batch and Schedule

Set aside 1–2 hours monthly. Capture ideas, shape them with AI, and schedule using platforms like WordPress or Ghost.

7. Don’t Overthink It

Readers want helpful, real, consistent content. Not perfection. Show up, share value, and keep it going.

At FiveFold Designs, We Help You Show Up

We offer blog support for non-writers—voice notes, SEO structures, or co-creating content. Blogging is about being real, not perfect. We help make it doable.

Let’s Keep It Simple

No pressure, no fluff. Just a quick way to find out if FiveFold Designs is the right fit for your business. Book a call or reach out today.